Sherry Heyl is the CEO of What a Concept! and organizer of SoCon07, a social media unconference in Atlanta, February 9 and 10. She talks about what fits under the umbrella of social media, the need for this conference, and how business use of social media is going to be good for both businesses and consumers. Mentioned in the show: Sherry’s blog, Atlanta Media Bloggers, ConvergeSouth 2006, Kaneva, SpunLogic, Definition6, three squared. This show was recorded over Skype with the ecamm call recorder, then produced in GarageBand. The podcast includes part of the song Push by The Cheebacabra found on podsafeaudio.com. Less