Getting maximum exposure in iTunes is a great way to attract lots of new listeners. iTunes is a huge search engine for content just like Google or AOL. As with any search engine, there are things you can do to maximize the exposure you get in their search listings. I was the first to talk about this topic in my book. Through testing and observation I’ve developed a method for drastically increasing the number of people that find you when searching in iTunes. In this episode, I share the formula that has earned myself and my clients/students top placement in the world’s largest podcast directory. Items mentioned in this podcast: New Media Expo - This is where I will be speaking about my Magic Triad for creating compelling content. This is the only in-person speaking engagement I will be doing this year. Click here to see the description for my session at the expo. Less