http://odeo.com/channels/601263-New-Brand-Media newbrandmedia no <p>All things branding, marketing and design</p> All things branding, marketing and design All things branding, marketing and design en-gb 40 Sun, 11 Jan 2009 09:12:05 -0800 Sun, 11 Jan 2009 09:12:05 -0800 http://odeo.com/episodes/23857650-39-Writing-for-the-web-revisited Mon, 01 Sep 2008 12:00:00 GMT In episode 39 we take another look at writing for the web including how people read on the web, the proper use of links, thing that every page should have and 4 questions you should always ask yourself about every web page you create. We'll also be hearing about a new tool from Google for find out the key phrases that you should be optimising your pages for. And we'll be talking to a man who has his CRM system talking to Google Adwords. Coming up in Internet Marketing. Topics covered: * Google insights ? compares volumes for different search phrases * Twitter search for monitoring twitterings * Twitter Tools for Wordpress for creating blog posts of you day's twittering * Tweet from you iPhone with Twitterific * How people read on the web * The importance of summaries * The proper way to bold your text * The correct use of links * What every page should have * The 4 questions you should ask of your web pages * The ideal copy length for good search * W... Mon, 01 Sep 2008 12:00:00 GMT In episode 39 we take another look at writing for the web including how people read on the web, the proper use of links, thing that every page should have and 4 questions you should always ask yourself about every web page you create. We'll also be hearing about a new tool from Google for find out the key phrases that you should be optimising your pages for. And we'll be talking to a man who has his CRM system talking to Google Adwords. Coming up in Internet Marketing. Topics covered: * Google insights ? compares volumes for different search phrases * Twitter search for monitoring twitterings * Twitter Tools for Wordpress for creating blog posts of you day's twittering * Tweet from you iPhone with Twitterific * How people read on the web * The importance of summaries * The proper way to bold your text * The correct use of links * What every page should have * The 4 questions you should ask of your web pages * The ideal copy length for good search * Whole site verses single page search optimisation * Salesforce integration with Google Adwords * Capturing customer enquiry data straight into your CRM system Links * Google Insights - http://www.google.com/insights/search * Twitter Tools - http://alexking.org/projects/wordpress * UKSA ? http://www.uksa.org * http://www.salesforce.com Mon, 01 Sep 2008 12:00:00 GMT In episode 39 we take another look at writing for the web including how people read on the web, the proper use of links, thing that every page should have and 4 questions you should always ask yourself about every web page you create. We'll also be hearing about a new tool from Google for find out the key phrases that you should be optimising your pages for. And we'll be talking to a man who has his CRM system talking to Google Adwords. Coming up in Internet Marketing. Topics covered: * Google insights ? compares volumes for different search phrases * Twitter search for monitoring twitterings * Twitter Tools for Wordpress for creating blog posts of you day's twittering * Tweet from you iPhone with Twitterific * How people read on the web * The importance of summaries * The proper way to bold your text * The correct use of links * What every page should have * The 4 questions you should ask of your web pages * The ideal copy length for good search * Whole site verses single page search optimisation * Salesforce integration with Google Adwords * Capturing customer enquiry data straight into your CRM system Links * Google Insights - http://www.google.com/insights/search * Twitter Tools - http://alexking.org/projects/wordpress * UKSA ? http://www.uksa.org * http://www.salesforce.com tag:odeo.com,2009-01-11,23857650 Sun, 11 Jan 2009 09:12:05 -0800 no New Brand Media SEO, copy, writingfortheweb, webpublishing, newbrandmedia, search-engine-optimisation http://odeo.com/episodes/23502524-WordPress-2-6-released-iPhone-app-XML-RPC-controversy-theme-repository-and-an-exclusive-interview-with-Woopra-developers Episode 44: Episode 44: Episode 44: tag:odeo.com,2008-10-18,23502524 Sat, 18 Oct 2008 09:03:32 -0700 no New Brand Media wordpress http://odeo.com/episodes/23502522-133-agile In this weeks show we talk to Jackson Wilkinson about Agile and answer your questions on web design courses and showing off development wor In this weeks show we talk to Jackson Wilkinson about Agile and answer your questions on web design courses and showing off development wor In this weeks show we talk to Jackson Wilkinson about Agile and answer your questions on web design courses and showing off development wor tag:odeo.com,2008-10-18,23502522 Sat, 18 Oct 2008 07:24:28 -0700 no New Brand Media boagworld, wordpress http://odeo.com/episodes/23501936-128-Details-of-design On this weeks show, to fill the void left by Paul, I'm accompanied by our Producer Ryan and Researcher Stanton. We Interview Dan Rubin on the Details of Design, and answer your questions on managing a bigger team and terms and conditions. On this weeks show, to fill the void left by Paul, I'm accompanied by our Producer Ryan and Researcher Stanton. We Interview Dan Rubin on the Details of Design, and answer your questions on managing a bigger team and terms and conditions. On this weeks show, to fill the void left by Paul, I'm accompanied by our Producer Ryan and Researcher Stanton. We Interview Dan Rubin on the Details of Design, and answer your questions on managing a bigger team and terms and conditions. tag:odeo.com,2008-10-18,23501936 Sat, 18 Oct 2008 05:56:34 -0700 no New Brand Media web, Design, graphics http://odeo.com/episodes/23478639-138-freeform Published on: October 8, 2008 by Paul Boag In this week's show the entire boagworld production team answer listener questions. We were really excited to have all of the boagworld production team in one place. This included... Anna Debenham (the show's technician) Ryan Taylor (our producer) Paul Stanton (the master of our news feed) They came to visit myself and Marcus at the Headscape office, so we thought we should record a show at the same time. Obviously, the normal format was not going to work with 5 people, so we decided to do something different. This week's show is a panel based question and answer session. All the questions were submitted by listeners and thanks so much to those of you who took the time to send them in. Sorry we didn't manage to do them all. The show was recorded live and so is a little rough around the edges. I apologise if the audio is not up to our normal standard. Also, because of the somewhat chaotic nature of this week's show there are... Published on: October 8, 2008 by Paul Boag In this week's show the entire boagworld production team answer listener questions. We were really excited to have all of the boagworld production team in one place. This included... Anna Debenham (the show's technician) Ryan Taylor (our producer) Paul Stanton (the master of our news feed) They came to visit myself and Marcus at the Headscape office, so we thought we should record a show at the same time. Obviously, the normal format was not going to work with 5 people, so we decided to do something different. This week's show is a panel based question and answer session. All the questions were submitted by listeners and thanks so much to those of you who took the time to send them in. Sorry we didn't manage to do them all. The show was recorded live and so is a little rough around the edges. I apologise if the audio is not up to our normal standard. Also, because of the somewhat chaotic nature of this week's show there are no show notes. Apologies to those of you who follow the show in written format. Normal service will resume next week. http://boagworld.com/ Published on: October 8, 2008 by Paul Boag In this week's show the entire boagworld production team answer listener questions. We were really excited to have all of the boagworld production team in one place. This included... Anna Debenham (the show's technician) Ryan Taylor (our producer) Paul Stanton (the master of our news feed) They came to visit myself and Marcus at the Headscape office, so we thought we should record a show at the same time. Obviously, the normal format was not going to work with 5 people, so we decided to do something different. This week's show is a panel based question and answer session. All the questions were submitted by listeners and thanks so much to those of you who took the time to send them in. Sorry we didn't manage to do them all. The show was recorded live and so is a little rough around the edges. I apologise if the audio is not up to our normal standard. Also, because of the somewhat chaotic nature of this week's show there are no show notes. Apologies to those of you who follow the show in written format. Normal service will resume next week. http://boagworld.com/ tag:odeo.com,2008-10-12,23478639 Sun, 12 Oct 2008 13:14:29 -0700 no New Brand Media credit, boagworld, crunch, http://odeo.com/episodes/17134133-Business-Benefits-of-Web-Standards This week’s boagworld special focuses on the business benefits of web standards. Available both as audio, video and a PowerPoint, our hope is that you can use this episode to promote the benefits of standards to your colleagues, managers and the online community. This week’s boagworld special focuses on the business benefits of web standards. Available both as audio, video and a PowerPoint, our hope is that you can use this episode to promote the benefits of standards to your colleagues, managers and the online community. This week’s boagworld special focuses on the business benefits of web standards. Available both as audio, video and a PowerPoint, our hope is that you can use this episode to promote the benefits of standards to your colleagues, managers and the online community. tag:odeo.com,2007-10-18,17134133 Thu, 18 Oct 2007 03:59:07 -0700 no New Brand Media http://odeo.com/episodes/17134083-Luxury-on-the-Net Luring Luxury Brands to the Net BusinessWeek – Web Smart imageDee Salomon, a senior vice-president and managing director of Style.com, talks about the site, which is the online home of Vogue and W magazines, and how it has wooed luxury-goods companies online. Dee lists reasons why fashion houses were cautious about online marketing and how Style.com helped show them the value of the Internet. She also speaks specifically about past and current campaigns (including ones for Chanel, Giorgio Armani, and Hogan) and how Style.com works with companies to develop ads that manage to be functional and beautiful at the same time Luring Luxury Brands to the Net BusinessWeek – Web Smart imageDee Salomon, a senior vice-president and managing director of Style.com, talks about the site, which is the online home of Vogue and W magazines, and how it has wooed luxury-goods companies online. Dee lists reasons why fashion houses were cautious about online marketing and how Style.com helped show them the value of the Internet. She also speaks specifically about past and current campaigns (including ones for Chanel, Giorgio Armani, and Hogan) and how Style.com works with companies to develop ads that manage to be functional and beautiful at the same time Luring Luxury Brands to the Net BusinessWeek – Web Smart imageDee Salomon, a senior vice-president and managing director of Style.com, talks about the site, which is the online home of Vogue and W magazines, and how it has wooed luxury-goods companies online. Dee lists reasons why fashion houses were cautious about online marketing and how Style.com helped show them the value of the Internet. She also speaks specifically about past and current campaigns (including ones for Chanel, Giorgio Armani, and Hogan) and how Style.com works with companies to develop ads that manage to be functional and beautiful at the same time tag:odeo.com,2007-10-18,17134083 Thu, 18 Oct 2007 03:36:46 -0700 no New Brand Media