http://odeo.com/channels/2117968-Out-Smarts-Social-Media-Marketing-%C2%BB-Podcast Outsmarts no Smart social media marketing strategies and services that maximise Internet exposure. Smart social media marketing strategies and services that maximise Internet exposure. Out-Smarts Podcast en 40 Thu, 23 Jul 2009 09:52:41 -0700 Thu, 23 Jul 2009 09:52:41 -0700 Creative Commons Media, Internet, marketing, out, social, smarts, mhairi Marketing Media Internet out social smarts mhairi http://odeo.com/episodes/24893536-Out-Smarts-Podcast-30-%E2%80%93-with-Smart-Cookie-and-Bratface-Marketing%E2%80%99s-Andrea-Baxter Twitter is a fabulous tool.  Case in fact: recently I connected with Andrea Baxter from Bratface Marketing on Twitter.  You might know Andrea from her success as part of the Smart Cookies team that shot to fame following their appearance on Oprah. Andrea joins us to talk about that meteoric success, how Smart Cookies use social media and about her latest venture Bratface Marketing.  Enjoy! Links to blogs sites mentioned: Marketing Vox Duct Tape Marketing.com Start Up Nation Twitter is a fabulous tool.  Case in fact: recently I connected with Andrea Baxter from Bratface Marketing on Twitter.  You might know Andrea from her success as part of the Smart Cookies team that shot to fame following their appearance on Oprah. Andrea joins us to talk about that meteoric success, how Smart Cookies use social media and about her latest venture Bratface Marketing.  Enjoy! Links to blogs sites mentioned: Marketing Vox Duct Tape Marketing.com Start Up Nation Twitter is a fabulous tool.  Case in fact: recently I connected with Andrea Baxter from Bratface Marketing on Twitter.  You might know Andrea from her success as part of the Smart Cookies team that shot to fame following their appearance on Oprah. Andrea joins us to talk about that meteoric success, how Smart Cookies use social media and about her latest venture Bratface Marketing.  Enjoy! Links to blogs sites mentioned: Marketing Vox Duct Tape Marketing.com Start Up Nation tag:odeo.com,2009-07-23,24893536 Thu, 23 Jul 2009 09:52:41 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Podcasting, social media marketing, twitter, Social networking, Facebook, online marketing, micro blogging, Out-Smarts Podcast, out-smarts marketing, Bratface Marketing, Social Media for Business, Smart Cookies, Andrea Baxter Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24721259-The-Out-Smarts-Podcast-29-%E2%80%93-Twittering-wtih-David-Watts Our last podcast of the week is with David Watts.  David is  Notary Public, not exactly the kind of industry one might expect an avid Twitterer to come from but David is carving a Twitter niche and using the micro blog to drive awareness of what he does, to connect with potential clients as well as to keep up to date with topics that interest him.  It was a pleasure to have him join me for the Out-Smarts podcast today. Our last podcast of the week is with David Watts.  David is  Notary Public, not exactly the kind of industry one might expect an avid Twitterer to come from but David is carving a Twitter niche and using the micro blog to drive awareness of what he does, to connect with potential clients as well as to keep up to date with topics that interest him.  It was a pleasure to have him join me for the Out-Smarts podcast today. Our last podcast of the week is with David Watts.  David is  Notary Public, not exactly the kind of industry one might expect an avid Twitterer to come from but David is carving a Twitter niche and using the micro blog to drive awareness of what he does, to connect with potential clients as well as to keep up to date with topics that interest him.  It was a pleasure to have him join me for the Out-Smarts podcast today. tag:odeo.com,2009-05-29,24721259 Fri, 29 May 2009 09:09:54 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, twitter, micro blogging, the out-smarts podcast, David Watts, David Notary, twitter podcast marathon Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24625790-The-Out-Smarts-Podcast-29-Twittering-wtih-David-Watts Our last podcast of the week is with David Watts.  David is  Notary Public, not exactly the kind of industry one might expect an avid Twitterer to come from but David is carving a Twitter niche and using the micro blog to drive awareness of what he does, to connect with potential clients as well as to keep up to date with topics that interest him.  It was a pleasure to have him join me for the Out-Smarts podcast today. Our last podcast of the week is with David Watts.  David is  Notary Public, not exactly the kind of industry one might expect an avid Twitterer to come from but David is carving a Twitter niche and using the micro blog to drive awareness of what he does, to connect with potential clients as well as to keep up to date with topics that interest him.  It was a pleasure to have him join me for the Out-Smarts podcast today. Our last podcast of the week is with David Watts.  David is  Notary Public, not exactly the kind of industry one might expect an avid Twitterer to come from but David is carving a Twitter niche and using the micro blog to drive awareness of what he does, to connect with potential clients as well as to keep up to date with topics that interest him.  It was a pleasure to have him join me for the Out-Smarts podcast today. tag:odeo.com,2009-05-29,24625790 Fri, 29 May 2009 09:09:54 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, twitter, micro blogging, the out-smarts podcast, David Watts, David Notary, twitter podcast marathon Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24721260-The-Out-Smarts-Podcast-28-%E2%80%93-Twittering-with-Sue-Clement I can’t believe our Twitter podcast marathon week is almost over.  In our penultimate cast today, we talk with Sue Clement of Success Coaching.  Little did I know earlier this year when I encouraged Sue to start using Twitter as part of her marketing mix that she would take it to heart. I should have known better!  In a few short months she has built a following of over 1300 “Tweepl” and  is deriving many benefits from using Twitter to listen, learn and to get the word out.  Hear how she puts Twitter to good effect. I can’t believe our Twitter podcast marathon week is almost over.  In our penultimate cast today, we talk with Sue Clement of Success Coaching.  Little did I know earlier this year when I encouraged Sue to start using Twitter as part of her marketing mix that she would take it to heart. I should have known better!  In a few short months she has built a following of over 1300 “Tweepl” and  is deriving many benefits from using Twitter to listen, learn and to get the word out.  Hear how she puts Twitter to good effect. I can’t believe our Twitter podcast marathon week is almost over.  In our penultimate cast today, we talk with Sue Clement of Success Coaching.  Little did I know earlier this year when I encouraged Sue to start using Twitter as part of her marketing mix that she would take it to heart. I should have known better!  In a few short months she has built a following of over 1300 “Tweepl” and  is deriving many benefits from using Twitter to listen, learn and to get the word out.  Hear how she puts Twitter to good effect. tag:odeo.com,2009-05-28,24721260 Thu, 28 May 2009 08:58:21 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Web 2.0, twitter, Social networking, new media, micro blogging, the out-smarts podcast, SUCCESS Coaching, sue clement, podcast marathon, strategic Twittering Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24619971-The-Out-Smarts-Podcast-28-Twittering-with-Sue-Clement I can’t believe our Twitter podcast marathon week is almost over.  In our penultimate cast today, we talk with Sue Clement of Success Coaching.  Little did I know earlier this year when I encouraged Sue to start using Twitter as part of her marketing mix that she would take it to heart. I should have known better!  In a few short months she has built a following of over 1300 “Tweepl” and  is deriving many benefits from using Twitter to listen, learn and to get the word out.  Hear how she puts Twitter to good effect. I can’t believe our Twitter podcast marathon week is almost over.  In our penultimate cast today, we talk with Sue Clement of Success Coaching.  Little did I know earlier this year when I encouraged Sue to start using Twitter as part of her marketing mix that she would take it to heart. I should have known better!  In a few short months she has built a following of over 1300 “Tweepl” and  is deriving many benefits from using Twitter to listen, learn and to get the word out.  Hear how she puts Twitter to good effect. I can’t believe our Twitter podcast marathon week is almost over.  In our penultimate cast today, we talk with Sue Clement of Success Coaching.  Little did I know earlier this year when I encouraged Sue to start using Twitter as part of her marketing mix that she would take it to heart. I should have known better!  In a few short months she has built a following of over 1300 “Tweepl” and  is deriving many benefits from using Twitter to listen, learn and to get the word out.  Hear how she puts Twitter to good effect. tag:odeo.com,2009-05-28,24619971 Thu, 28 May 2009 08:58:21 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Web 2.0, twitter, Social networking, new media, micro blogging, the out-smarts podcast, SUCCESS Coaching, sue clement, podcast marathon, strategic Twittering Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24721261-The-Out-Smarts-Podcast-27-%E2%80%93-Twittering-with-Teri-Lyn-Conrad Our Twitter podcast marathon takes us to Langley today, where realtor Teri-Lyn Conrad is using Twitter to stay connected.  Teri loves Twitter and is a true advocate of social media.  Listen to our conversation to hear how Twittering has benefited her, both from a business and social perspective. Our Twitter podcast marathon takes us to Langley today, where realtor Teri-Lyn Conrad is using Twitter to stay connected.  Teri loves Twitter and is a true advocate of social media.  Listen to our conversation to hear how Twittering has benefited her, both from a business and social perspective. Our Twitter podcast marathon takes us to Langley today, where realtor Teri-Lyn Conrad is using Twitter to stay connected.  Teri loves Twitter and is a true advocate of social media.  Listen to our conversation to hear how Twittering has benefited her, both from a business and social perspective. tag:odeo.com,2009-05-27,24721261 Wed, 27 May 2009 09:37:10 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, networking, twitter, Social networking, new media, online marketing, micro blogging, the out-smarts podcast, Twitter marathon, Twitter for Business Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24614859-The-Out-Smarts-Podcast-27-Twittering-with-Teri-Lyn-Conrad Our Twitter podcast marathon takes us to Langley today, where realtor Teri-Lyn Conrad is using Twitter to stay connected.  Teri loves Twitter and is a true advocate of social media.  Listen to our conversation to hear how Twittering has benefited her, both from a business and social perspective. Our Twitter podcast marathon takes us to Langley today, where realtor Teri-Lyn Conrad is using Twitter to stay connected.  Teri loves Twitter and is a true advocate of social media.  Listen to our conversation to hear how Twittering has benefited her, both from a business and social perspective. Our Twitter podcast marathon takes us to Langley today, where realtor Teri-Lyn Conrad is using Twitter to stay connected.  Teri loves Twitter and is a true advocate of social media.  Listen to our conversation to hear how Twittering has benefited her, both from a business and social perspective. tag:odeo.com,2009-05-27,24614859 Wed, 27 May 2009 09:37:10 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, networking, twitter, Social networking, marketing, new media, micro blogging, the out-smarts podcast, Twitter marathon, Twitter for Business Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24609629-The-Out-Smarts-Podcast-26-Twittering-with-Sue-Sinclair-of-Raspberry-Kids Its day two on our Twitter podcast marathon and today I am joined by Sue Sinclair of Raspberry Kids. Sue is the Chief Executive Mom at Raspberry Kids, an online purveyor of fresh, healthy and fun products for little ones. In the space of a few short months Raspberry Kids has built a following of over 2000 friends on the micro blog network. Listen and learn how they went about doing so. Its day two on our Twitter podcast marathon and today I am joined by Sue Sinclair of Raspberry Kids. Sue is the Chief Executive Mom at Raspberry Kids, an online purveyor of fresh, healthy and fun products for little ones. In the space of a few short months Raspberry Kids has built a following of over 2000 friends on the micro blog network. Listen and learn how they went about doing so. Its day two on our Twitter podcast marathon and today I am joined by Sue Sinclair of Raspberry Kids. Sue is the Chief Executive Mom at Raspberry Kids, an online purveyor of fresh, healthy and fun products for little ones. In the space of a few short months Raspberry Kids has built a following of over 2000 friends on the micro blog network. Listen and learn how they went about doing so. tag:odeo.com,2009-05-26,24609629 Tue, 26 May 2009 10:07:37 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Podcasting, twitter, Social networking, marketing, viral marketing, the out-smarts podcast, Sue Sinclair, Raspberry Kids, podcast marathon, Twitter for Business Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24721262-The-Out-Smarts-Podcast-26-%E2%80%93-Twittering-with-Sue-Sinclair-of-Raspberry-Kids Its day two on our Twitter podcast marathon and today I am joined by Sue Sinclair of Raspberry Kids. Sue is the Chief Executive Mom at Raspberry Kids, an online purveyor of fresh, healthy and fun products for little ones. In the space of a few short months Raspberry Kids has built a following of over 2000 friends on the micro blog network. Listen and learn how they went about doing so. Its day two on our Twitter podcast marathon and today I am joined by Sue Sinclair of Raspberry Kids. Sue is the Chief Executive Mom at Raspberry Kids, an online purveyor of fresh, healthy and fun products for little ones. In the space of a few short months Raspberry Kids has built a following of over 2000 friends on the micro blog network. Listen and learn how they went about doing so. Its day two on our Twitter podcast marathon and today I am joined by Sue Sinclair of Raspberry Kids. Sue is the Chief Executive Mom at Raspberry Kids, an online purveyor of fresh, healthy and fun products for little ones. In the space of a few short months Raspberry Kids has built a following of over 2000 friends on the micro blog network. Listen and learn how they went about doing so. tag:odeo.com,2009-05-26,24721262 Tue, 26 May 2009 10:07:37 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Podcasting, twitter, Social networking, online marketing, the out-smarts podcast, Sue Sinclair, Raspberry Kids, podcast marathon, Twitter for Business Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24607852-The-Out-Smarts-Podcast-25-Twittering-with-Marc-from-Amuse-Consulting This year Twitter has grown from 6 million users at the start of the year to over 16 million today. Given its phenomenal growth (also know as the Oprah effect), I thought it would be a good idea to do a podcast with some local business people, talking to them about their experiences using Twitter. The initial idea was to have one podcast but this has morphed and I’ve decided to post a podcast a day all week. It has turned into a podcast marathon (our first and maybe our last - we’ll see how it goes!). The first podcast is with Marc Smith from Amuse Consulting an entrepreneur I met at a recent BNI event. Marc’s company helps people and businesses organize events of all kinds and from what I hear they do an amazing job. He’s been using Twitter for a few months and is obviously getting a lot out of the experience. Listen and enjoy! This year Twitter has grown from 6 million users at the start of the year to over 16 million today. Given its phenomenal growth (also know as the Oprah effect), I thought it would be a good idea to do a podcast with some local business people, talking to them about their experiences using Twitter. The initial idea was to have one podcast but this has morphed and I’ve decided to post a podcast a day all week. It has turned into a podcast marathon (our first and maybe our last - we’ll see how it goes!). The first podcast is with Marc Smith from Amuse Consulting an entrepreneur I met at a recent BNI event. Marc’s company helps people and businesses organize events of all kinds and from what I hear they do an amazing job. He’s been using Twitter for a few months and is obviously getting a lot out of the experience. Listen and enjoy! This year Twitter has grown from 6 million users at the start of the year to over 16 million today. Given its phenomenal growth (also know as the Oprah effect), I thought it would be a good idea to do a podcast with some local business people, talking to them about their experiences using Twitter. The initial idea was to have one podcast but this has morphed and I’ve decided to post a podcast a day all week. It has turned into a podcast marathon (our first and maybe our last - we’ll see how it goes!). The first podcast is with Marc Smith from Amuse Consulting an entrepreneur I met at a recent BNI event. Marc’s company helps people and businesses organize events of all kinds and from what I hear they do an amazing job. He’s been using Twitter for a few months and is obviously getting a lot out of the experience. Listen and enjoy! tag:odeo.com,2009-05-25,24607852 Mon, 25 May 2009 17:14:06 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Podcasting, twitter, marketing, social media, Social Computing, the out-smarts podcast, Twitter marathon, marc smith, amuse consulting Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24721263-The-Out-Smarts-Podcast-25-%E2%80%93-Twittering-with-Marc-from-Amuse-Consulting This year Twitter has grown from 6 million users at the start of the year to over 16 million today. Given its phenomenal growth (also know as the Oprah effect), I thought it would be a good idea to do a podcast with some local business people, talking to them about their experiences using Twitter. The initial idea was to have one podcast but this has morphed and I’ve decided to post a podcast a day all week. It has turned into a podcast marathon (our first and maybe our last – we’ll see how it goes!). The first podcast is with Marc Smith from Amuse Consulting an entrepreneur I met at a recent BNI event. Marc’s company helps people and businesses organize events of all kinds and from what I hear they do an amazing job. He’s been using Twitter for a few months and is obviously getting a lot out of the experience. Listen and enjoy! This year Twitter has grown from 6 million users at the start of the year to over 16 million today. Given its phenomenal growth (also know as the Oprah effect), I thought it would be a good idea to do a podcast with some local business people, talking to them about their experiences using Twitter. The initial idea was to have one podcast but this has morphed and I’ve decided to post a podcast a day all week. It has turned into a podcast marathon (our first and maybe our last – we’ll see how it goes!). The first podcast is with Marc Smith from Amuse Consulting an entrepreneur I met at a recent BNI event. Marc’s company helps people and businesses organize events of all kinds and from what I hear they do an amazing job. He’s been using Twitter for a few months and is obviously getting a lot out of the experience. Listen and enjoy! This year Twitter has grown from 6 million users at the start of the year to over 16 million today. Given its phenomenal growth (also know as the Oprah effect), I thought it would be a good idea to do a podcast with some local business people, talking to them about their experiences using Twitter. The initial idea was to have one podcast but this has morphed and I’ve decided to post a podcast a day all week. It has turned into a podcast marathon (our first and maybe our last – we’ll see how it goes!). The first podcast is with Marc Smith from Amuse Consulting an entrepreneur I met at a recent BNI event. Marc’s company helps people and businesses organize events of all kinds and from what I hear they do an amazing job. He’s been using Twitter for a few months and is obviously getting a lot out of the experience. Listen and enjoy! tag:odeo.com,2009-05-25,24721263 Mon, 25 May 2009 17:14:06 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Podcasting, social media marketing, twitter, online marketing, Social Computing, the out-smarts podcast, Twitter marathon, marc smith, amuse consulting Media Internet marketing out social smarts mhairi http://odeo.com/episodes/25348082-The-Out-Smarts-Podcast-24-with-Todd-Sieling Its been a year since our last podcast with Todd Sieling of Corvus Consulting. Back then I was new to this podcasting lark and collected almost 2 hours of material complete with lots of groovy background noise thanks to a certain coffee shop ( it took me almost a week to edit down!). This time our podcast is much more easy on your ears and it even has some humor (its geeky but its humor nonetheless). Todd talks about what he’s been up to since last spring, the demise of Magnolia, SXSW and why he hates the term “social media”. Enjoy. Its been a year since our last podcast with Todd Sieling of Corvus Consulting. Back then I was new to this podcasting lark and collected almost 2 hours of material complete with lots of groovy background noise thanks to a certain coffee shop ( it took me almost a week to edit down!). This time our podcast is much more easy on your ears and it even has some humor (its geeky but its humor nonetheless). Todd talks about what he’s been up to since last spring, the demise of Magnolia, SXSW and why he hates the term “social media”. Enjoy. Its been a year since our last podcast with Todd Sieling of Corvus Consulting. Back then I was new to this podcasting lark and collected almost 2 hours of material complete with lots of groovy background noise thanks to a certain coffee shop ( it took me almost a week to edit down!). This time our podcast is much more easy on your ears and it even has some humor (its geeky but its humor nonetheless). Todd talks about what he’s been up to since last spring, the demise of Magnolia, SXSW and why he hates the term “social media”. Enjoy. tag:odeo.com,2009-04-23,25348082 Thu, 23 Apr 2009 10:25:45 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, social media marketing, new media, events, online marketing, Whimsy, Out-Smarts, Social Computing, Ma.gnolia, the out-smarts podcast, Corvus Consutling, Professional Networks, SxWS, Todd sieling, Sociel Media Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24491555-The-Out-Smarts-Podcast-24-with-Todd-Sieling Its been a year since our last podcast with Todd Sieling of Corvus Consulting. Back then I was new to this podcasting lark and collected almost 2 hours of material complete with lots of groovy background noise thanks to a certain coffee shop ( it took me almost a week to edit down!). This time our podcast is much more easy on your ears and it even has some humor (its geeky but its humor nonetheless). Todd talks about what he’s been up to since last spring, the demise of Magnolia, SXSW and why he hates the term “social media”. Enjoy. Its been a year since our last podcast with Todd Sieling of Corvus Consulting. Back then I was new to this podcasting lark and collected almost 2 hours of material complete with lots of groovy background noise thanks to a certain coffee shop ( it took me almost a week to edit down!). This time our podcast is much more easy on your ears and it even has some humor (its geeky but its humor nonetheless). Todd talks about what he’s been up to since last spring, the demise of Magnolia, SXSW and why he hates the term “social media”. Enjoy. Its been a year since our last podcast with Todd Sieling of Corvus Consulting. Back then I was new to this podcasting lark and collected almost 2 hours of material complete with lots of groovy background noise thanks to a certain coffee shop ( it took me almost a week to edit down!). This time our podcast is much more easy on your ears and it even has some humor (its geeky but its humor nonetheless). Todd talks about what he’s been up to since last spring, the demise of Magnolia, SXSW and why he hates the term “social media”. Enjoy. tag:odeo.com,2009-04-23,24491555 Thu, 23 Apr 2009 09:25:45 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, marketing, social media, new media, events, Whimsy, Out-Smarts, Social Computing, Ma.gnolia, the out-smarts podcast, Corvus Consutling, Professional Networks, SxWS, Todd sieling, Sociel Media Media Internet marketing out social smarts mhairi http://odeo.com/episodes/25348083-The-Out-Smarts-Podcast-23-%E2%80%93-Social-Media-in-Canada-with-Chris-Breikss Local online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing’s co-founder Chris Breikss about the survey, the results and their implications for business. Even I was surprised at some of the findings.  Chris is a busy guy and an absolute pleasure to podcast with so listen and enjoy. Local online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing’s co-founder Chris Breikss about the survey, the results and their implications for business. Even I was surprised at some of the findings.  Chris is a busy guy and an absolute pleasure to podcast with so listen and enjoy. Local online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing’s co-founder Chris Breikss about the survey, the results and their implications for business. Even I was surprised at some of the findings.  Chris is a busy guy and an absolute pleasure to podcast with so listen and enjoy. tag:odeo.com,2009-04-14,25348083 Tue, 14 Apr 2009 06:10:16 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, social media marketing, the out-smarts podcast, 6s marketing, chris breikss, Canadian Social Media Survey Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24446503-The-Out-Smarts-Podcast-23-Social-Media-in-Canada-with-Chris-Breikss Local online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing’s co-founder Chris Breikss about the survey, the results and their implications for business. Even I was surprised at some of the findings.  Chris is a busy guy and an absolute pleasure to podcast with so listen and enjoy. Local online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing’s co-founder Chris Breikss about the survey, the results and their implications for business. Even I was surprised at some of the findings.  Chris is a busy guy and an absolute pleasure to podcast with so listen and enjoy. Local online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing’s co-founder Chris Breikss about the survey, the results and their implications for business. Even I was surprised at some of the findings.  Chris is a busy guy and an absolute pleasure to podcast with so listen and enjoy. tag:odeo.com,2009-04-14,24446503 Tue, 14 Apr 2009 05:10:16 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, social media, the out-smarts podcast, 6s marketing, chris breikss, Canadian Social Media Survey Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24721265-The-Out-Smarts-Podcast-23-%E2%80%93-Social-Media-in-Canada-with-Chris-Breikss Local online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing’s co-founder Chris Breikss about the survey, the results and their implications for business. Even I was surprised at some of the findings.  Chris is a busy guy and an absolute pleasure to podcast with so listen and enjoy. Local online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing’s co-founder Chris Breikss about the survey, the results and their implications for business. Even I was surprised at some of the findings.  Chris is a busy guy and an absolute pleasure to podcast with so listen and enjoy. Local online marketing marketing company 6s Marketing recently conducted a survey of social media use in Canada.  On Friday I talked to 6s Marketing’s co-founder Chris Breikss about the survey, the results and their implications for business. Even I was surprised at some of the findings.  Chris is a busy guy and an absolute pleasure to podcast with so listen and enjoy. tag:odeo.com,2009-04-14,24721265 Tue, 14 Apr 2009 05:10:16 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, social media marketing, the out-smarts podcast, 6s marketing, chris breikss, Canadian Social Media Survey Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24721266-The-Out-Smarts-Podcast-22-%E2%80%93-Sue-Clements-on-Referral-Marketing At the end of last week I had the pleasure of a double whammy, back to back podcast and tele-seminar with Sue Clement of Success Coaching. Sue is a business coach extraordinaire: having built a successful employment agency, Sue now focuses on helping others build their business. Listen to our podcast where we talk about the challenges to networking for business, referral marketing – what it is and why it works, and strategies for doing it effectively. Then listen to our tele-seminar too! At the end of last week I had the pleasure of a double whammy, back to back podcast and tele-seminar with Sue Clement of Success Coaching. Sue is a business coach extraordinaire: having built a successful employment agency, Sue now focuses on helping others build their business. Listen to our podcast where we talk about the challenges to networking for business, referral marketing – what it is and why it works, and strategies for doing it effectively. Then listen to our tele-seminar too! At the end of last week I had the pleasure of a double whammy, back to back podcast and tele-seminar with Sue Clement of Success Coaching. Sue is a business coach extraordinaire: having built a successful employment agency, Sue now focuses on helping others build their business. Listen to our podcast where we talk about the challenges to networking for business, referral marketing – what it is and why it works, and strategies for doing it effectively. Then listen to our tele-seminar too! tag:odeo.com,2009-03-09,24721266 Mon, 09 Mar 2009 20:23:36 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, networking, Referral Marketing, online marketing, the out-smarts podcast, SUCCESS Coaching, out-smarts marketing, sue clement, Effective Networking Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24280748-The-Out-Smarts-Podcast-22-Sue-Clements-on-Referral-Marketing At the end of last week I had the pleasure of a double whammy, back to back podcast and tele-seminar with Sue Clement of Success Coaching. Sue is a business coach extraordinaire: having built a successful employment agency, Sue now focuses on helping others build their business. Listen to our podcast where we talk about the challenges to networking for business, referral marketing - what it is and why it works, and strategies for doing it effectively. At the end of last week I had the pleasure of a double whammy, back to back podcast and tele-seminar with Sue Clement of Success Coaching. Sue is a business coach extraordinaire: having built a successful employment agency, Sue now focuses on helping others build their business. Listen to our podcast where we talk about the challenges to networking for business, referral marketing - what it is and why it works, and strategies for doing it effectively. At the end of last week I had the pleasure of a double whammy, back to back podcast and tele-seminar with Sue Clement of Success Coaching. Sue is a business coach extraordinaire: having built a successful employment agency, Sue now focuses on helping others build their business. Listen to our podcast where we talk about the challenges to networking for business, referral marketing - what it is and why it works, and strategies for doing it effectively. tag:odeo.com,2009-03-09,24280748 Mon, 09 Mar 2009 20:23:36 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, networking, Referral Marketing, marketing, the out-smarts podcast, SUCCESS Coaching, out-smarts marketing, sue clement, Effective Networking Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24216684-The-Out-Smarts-Podcast-21-Northern-Voice-2009 We’re celebrating our first year of podcasting with the Out-Smarts podcast, and what better way to do so that by going back to the source of inspiration for one of our first posts: Northern Voice. This year’s Northern Voice conference for social media and personal bloggers was another resounding success. We talk with attendees to get their take on the highlights of the 2 days, why they attended and what they liked most. Contributors include Ruth Seeley, Tzaadi Gordon, Bruce Sharpe, Raul Pacheco aka Hummingbird604, Gus Fasarolli, Louise Desmarais and the very drole Christine Rondeau. Thanks to all who contributed and thanks also to the folks at Northern Voice for organizing another great event. We’re celebrating our first year of podcasting with the Out-Smarts podcast, and what better way to do so that by going back to the source of inspiration for one of our first posts: Northern Voice. This year’s Northern Voice conference for social media and personal bloggers was another resounding success. We talk with attendees to get their take on the highlights of the 2 days, why they attended and what they liked most. Contributors include Ruth Seeley, Tzaadi Gordon, Bruce Sharpe, Raul Pacheco aka Hummingbird604, Gus Fasarolli, Louise Desmarais and the very drole Christine Rondeau. Thanks to all who contributed and thanks also to the folks at Northern Voice for organizing another great event. We’re celebrating our first year of podcasting with the Out-Smarts podcast, and what better way to do so that by going back to the source of inspiration for one of our first posts: Northern Voice. This year’s Northern Voice conference for social media and personal bloggers was another resounding success. We talk with attendees to get their take on the highlights of the 2 days, why they attended and what they liked most. Contributors include Ruth Seeley, Tzaadi Gordon, Bruce Sharpe, Raul Pacheco aka Hummingbird604, Gus Fasarolli, Louise Desmarais and the very drole Christine Rondeau. Thanks to all who contributed and thanks also to the folks at Northern Voice for organizing another great event. tag:odeo.com,2009-02-26,24216684 Thu, 26 Feb 2009 16:47:34 -0800 no Out-Smarts Social Media Marketing » Podcast conference, podcast, marketing, social media, blogs, events, Bloggers, Vancouver, northern voice, attendees, the out-smarts podcast, mud creative, bluelime media, christine rondeau, Mhairi Petrovic, NV09, hummingbird 604, Ruth Seeley, Louis Desmarais, #northernvoice09, Gus Fasarolli, raul pacheco, bruce sharpe, Tzaadi Gordon, no spin pr Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24721267-The-Out-Smarts-Podcast-21-%E2%80%93-Northern-Voice-2009 We’re celebrating our first year of podcasting with the Out-Smarts podcast, and what better way to do so that by going back to the source of inspiration for one of our first posts: Northern Voice. This year’s Northern Voice conference for social media and personal bloggers was another resounding success. We talk with attendees to get their take on the highlights of the 2 days, why they attended and what they liked most. Contributors include Ruth Seeley, Tzaddi Gordon, Bruce Sharpe, Raul Pacheco aka Hummingbird604, Gus Fasarolli, Louise Desmarais and the very drole Christine Rondeau. Thanks to all who contributed and thanks also to the folks at Northern Voice for organizing another great event. We’re celebrating our first year of podcasting with the Out-Smarts podcast, and what better way to do so that by going back to the source of inspiration for one of our first posts: Northern Voice. This year’s Northern Voice conference for social media and personal bloggers was another resounding success. We talk with attendees to get their take on the highlights of the 2 days, why they attended and what they liked most. Contributors include Ruth Seeley, Tzaddi Gordon, Bruce Sharpe, Raul Pacheco aka Hummingbird604, Gus Fasarolli, Louise Desmarais and the very drole Christine Rondeau. Thanks to all who contributed and thanks also to the folks at Northern Voice for organizing another great event. We’re celebrating our first year of podcasting with the Out-Smarts podcast, and what better way to do so that by going back to the source of inspiration for one of our first posts: Northern Voice. This year’s Northern Voice conference for social media and personal bloggers was another resounding success. We talk with attendees to get their take on the highlights of the 2 days, why they attended and what they liked most. Contributors include Ruth Seeley, Tzaddi Gordon, Bruce Sharpe, Raul Pacheco aka Hummingbird604, Gus Fasarolli, Louise Desmarais and the very drole Christine Rondeau. Thanks to all who contributed and thanks also to the folks at Northern Voice for organizing another great event. tag:odeo.com,2009-02-26,24721267 Thu, 26 Feb 2009 16:47:34 -0800 no Out-Smarts Social Media Marketing » Podcast conference, podcast, social media marketing, blogs, events, Bloggers, Vancouver, online marketing, northern voice, attendees, the out-smarts podcast, mud creative, bluelime media, christine rondeau, Mhairi Petrovic, NV09, hummingbird 604, Ruth Seeley, Louis Desmarais, #northernvoice09, Gus Fasarolli, raul pacheco, bruce sharpe, Tzaadi Gordon, no spin pr Media Internet marketing out social smarts mhairi http://odeo.com/episodes/24086290-The-Out-Smarts-Podcast-20-Jess-Sloss-on-Buzzworthy-Video-Content This podcast is in conversation with Jess Sloss.  Jess is the founder of SocialSquared.com and Strategist at Giant Ant Media, a local firm well known for their infectious buzz worthy video content. We talk to Jess about using video content for business development and other corporate applications, what makes for great video content and about some of the great projects they are working on at Giant Ant Media.  Enjoy! This podcast is in conversation with Jess Sloss.  Jess is the founder of SocialSquared.com and Strategist at Giant Ant Media, a local firm well known for their infectious buzz worthy video content. We talk to Jess about using video content for business development and other corporate applications, what makes for great video content and about some of the great projects they are working on at Giant Ant Media.  Enjoy! This podcast is in conversation with Jess Sloss.  Jess is the founder of SocialSquared.com and Strategist at Giant Ant Media, a local firm well known for their infectious buzz worthy video content. We talk to Jess about using video content for business development and other corporate applications, what makes for great video content and about some of the great projects they are working on at Giant Ant Media.  Enjoy! tag:odeo.com,2009-02-13,24086290 Fri, 13 Feb 2009 13:10:20 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, video, marketing, social media, viral marketing, Social Computing, the out-smarts podcast, Social Squared, Video Content Buzzworthy Video, Giant Ant Media, Jess Sloss Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23950412-The-Out-Smarts-Podcast-19-Branding-with-Isabelle-Mercier This is our third podcast in a series on branding with Isabelle Mercier of LeapZone Strategies. In this episode, we talk about the external facets you need to consider for effective branding including the competitive market, partners, customers and processes. You might want to listen to the first 2 podcasts in this series so thast you don’t miss out. Out-Smarts Podcast #7 - the basics of branding - what it is andwhat it is not. Out-Smarts Podcast #15 - branding from the inside out. Branding Out-Smarts Podcast LeapZone Strategies Marketing This is our third podcast in a series on branding with Isabelle Mercier of LeapZone Strategies. In this episode, we talk about the external facets you need to consider for effective branding including the competitive market, partners, customers and processes. You might want to listen to the first 2 podcasts in this series so thast you don’t miss out. Out-Smarts Podcast #7 - the basics of branding - what it is andwhat it is not. Out-Smarts Podcast #15 - branding from the inside out. Branding Out-Smarts Podcast LeapZone Strategies Marketing This is our third podcast in a series on branding with Isabelle Mercier of LeapZone Strategies. In this episode, we talk about the external facets you need to consider for effective branding including the competitive market, partners, customers and processes. You might want to listen to the first 2 podcasts in this series so thast you don’t miss out. Out-Smarts Podcast #7 - the basics of branding - what it is andwhat it is not. Out-Smarts Podcast #15 - branding from the inside out. Branding Out-Smarts Podcast LeapZone Strategies Marketing tag:odeo.com,2009-01-26,23950412 Mon, 26 Jan 2009 10:00:28 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, Branding, marketing, the out-smarts podcast, leapZone Strategies, Outsmarts Marketing Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23840811-The-Out-Smarts-Podcast-18-Twitter-with-Julie-Gibbons-of-PeopleMaps Our first podcast of the year was recorded on Hogmanay (the last day of the old year) with Julie Gibbons of PeopleMaps . Its our first trans Atlantic podcast, the topic is Twitter. In this podcast we talk about PeopleMaps, their online personality reports and how they are using Twitter to build awareness and grow their community.   Watch out for a blog post addundum to this podcast, giving Julie’s top Twitter tips, very soon. Our first podcast of the year was recorded on Hogmanay (the last day of the old year) with Julie Gibbons of PeopleMaps . Its our first trans Atlantic podcast, the topic is Twitter. In this podcast we talk about PeopleMaps, their online personality reports and how they are using Twitter to build awareness and grow their community.   Watch out for a blog post addundum to this podcast, giving Julie’s top Twitter tips, very soon. Our first podcast of the year was recorded on Hogmanay (the last day of the old year) with Julie Gibbons of PeopleMaps . Its our first trans Atlantic podcast, the topic is Twitter. In this podcast we talk about PeopleMaps, their online personality reports and how they are using Twitter to build awareness and grow their community.   Watch out for a blog post addundum to this podcast, giving Julie’s top Twitter tips, very soon. tag:odeo.com,2009-01-06,23840811 Tue, 06 Jan 2009 21:35:02 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, networking, Social networking, marketing, social media, micro blogging, the out-smarts podcast, peoplemaps Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23941684-The-Out-Smarts-Podcast-18-Twitter-with-Julie-Gibbons-of-PeopleMaps Our first podcast of the year was recorded on Hogmanay (the last day of the old year) with Julie Gibbons of PeopleMaps . Its our first trans Atlantic podcast, the topic is Twitter. In this podcast we talk about PeopleMaps, their online personality reports and how they are using Twitter to build awareness and grow their community.   Watch out for a blog post addundum to this podcast, giving Julie’s top Twitter tips, very soon. Our first podcast of the year was recorded on Hogmanay (the last day of the old year) with Julie Gibbons of PeopleMaps . Its our first trans Atlantic podcast, the topic is Twitter. In this podcast we talk about PeopleMaps, their online personality reports and how they are using Twitter to build awareness and grow their community.   Watch out for a blog post addundum to this podcast, giving Julie’s top Twitter tips, very soon. Our first podcast of the year was recorded on Hogmanay (the last day of the old year) with Julie Gibbons of PeopleMaps . Its our first trans Atlantic podcast, the topic is Twitter. In this podcast we talk about PeopleMaps, their online personality reports and how they are using Twitter to build awareness and grow their community.   Watch out for a blog post addundum to this podcast, giving Julie’s top Twitter tips, very soon. tag:odeo.com,2009-01-06,23941684 Tue, 06 Jan 2009 21:35:02 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, networking, Social networking, marketing, social media, micro blogging, the out-smarts podcast, peoplemaps Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23941685-The-Out-Smarts-Podcast-17-Effective-Networking-with-Gina-Best In this podcast we talk about effective networking with Gina Best. Gina is the owner of Meridian Pacific Mortgages Inc. an independent mortgage brokerage company. Gina is a networking queen and has successfully built her business by focusing on developing relationships. In this podcast she shares some of her networking techniques. In this podcast we talk about effective networking with Gina Best. Gina is the owner of Meridian Pacific Mortgages Inc. an independent mortgage brokerage company. Gina is a networking queen and has successfully built her business by focusing on developing relationships. In this podcast she shares some of her networking techniques. In this podcast we talk about effective networking with Gina Best. Gina is the owner of Meridian Pacific Mortgages Inc. an independent mortgage brokerage company. Gina is a networking queen and has successfully built her business by focusing on developing relationships. In this podcast she shares some of her networking techniques. tag:odeo.com,2008-12-30,23941685 Tue, 30 Dec 2008 10:40:59 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, networking, marketing, the out-smarts podcast, Meridian Pacific Mortgages Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23821780-The-Out-Smarts-Podcast-17-Effective-Networking-with-Gina-Best In this podcast we talk about effective networking with Gina Best. Gina is the owner of Meridian Pacific Mortgages Inc. an independent mortgage brokerage company. Gina is a networking queen and has successfully built her business by focusing on developing relationships. In this podcast she shares some of her networking techniques. In this podcast we talk about effective networking with Gina Best. Gina is the owner of Meridian Pacific Mortgages Inc. an independent mortgage brokerage company. Gina is a networking queen and has successfully built her business by focusing on developing relationships. In this podcast she shares some of her networking techniques. In this podcast we talk about effective networking with Gina Best. Gina is the owner of Meridian Pacific Mortgages Inc. an independent mortgage brokerage company. Gina is a networking queen and has successfully built her business by focusing on developing relationships. In this podcast she shares some of her networking techniques. tag:odeo.com,2008-12-30,23821780 Tue, 30 Dec 2008 10:40:59 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, networking, marketing, the out-smarts podcast, Meridian Pacific Mortgages Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23941686-The-Out-Smarts-Podcast-16-Getting-It-Together-with-Rowena-List In this Out-Smarts podcast we are working on getting and keeping organised with the help of Rowena List. Rowena is a Professional Organizer, founder of Getting It Together and a prolific speaker. In this podcast we discuss strategies that will help you to stay on top of the tsunami of information coming at us in the form of email, voice mail and all those social networking updates. In this Out-Smarts podcast we are working on getting and keeping organised with the help of Rowena List. Rowena is a Professional Organizer, founder of Getting It Together and a prolific speaker. In this podcast we discuss strategies that will help you to stay on top of the tsunami of information coming at us in the form of email, voice mail and all those social networking updates. In this Out-Smarts podcast we are working on getting and keeping organised with the help of Rowena List. Rowena is a Professional Organizer, founder of Getting It Together and a prolific speaker. In this podcast we discuss strategies that will help you to stay on top of the tsunami of information coming at us in the form of email, voice mail and all those social networking updates. tag:odeo.com,2008-12-17,23941686 Wed, 17 Dec 2008 14:32:55 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, marketing, Out-Smarts, Out-Smarts Podcast, getting it together, Getting Organized, rowena list Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23768513-The-Out-Smarts-Podcast-16-Getting-It-Together-with-Rowena-List In this Out-Smarts podcast we are working on getting and keeping organised with the help of Rowena List. Rowena is a Professional Organizer, founder of Getting It Together and a prolific speaker. In this podcast we discuss strategies that will help you to stay on top of the tsunami of information coming at us in the form of email, voice mail and all those social networking updates. In this Out-Smarts podcast we are working on getting and keeping organised with the help of Rowena List. Rowena is a Professional Organizer, founder of Getting It Together and a prolific speaker. In this podcast we discuss strategies that will help you to stay on top of the tsunami of information coming at us in the form of email, voice mail and all those social networking updates. In this Out-Smarts podcast we are working on getting and keeping organised with the help of Rowena List. Rowena is a Professional Organizer, founder of Getting It Together and a prolific speaker. In this podcast we discuss strategies that will help you to stay on top of the tsunami of information coming at us in the form of email, voice mail and all those social networking updates. tag:odeo.com,2008-12-17,23768513 Wed, 17 Dec 2008 14:32:55 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, marketing, Out-Smarts, Out-Smarts Podcast, getting it together, Getting Organized, rowena list Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23694600-The-Out-Smarts-Podcast-15-Branding-with-Isabelle-Mercier This Out-Smarts podcast takes a closer look at branding with returning interviewee Isabelle Mercier of LeapZone Strategies.  Last time we looked at branding 101.  This time we dig deeper, specifically taking a look at the business personality: core truths; values; purpose/drive; brand promise (accountability) and differentiators (what makes your company different).     Its a follow up to the Out-Smarts Podcast #7 posted in September and number 2  a series of three. Enjoy! This Out-Smarts podcast takes a closer look at branding with returning interviewee Isabelle Mercier of LeapZone Strategies.  Last time we looked at branding 101.  This time we dig deeper, specifically taking a look at the business personality: core truths; values; purpose/drive; brand promise (accountability) and differentiators (what makes your company different).     Its a follow up to the Out-Smarts Podcast #7 posted in September and number 2  a series of three. Enjoy! This Out-Smarts podcast takes a closer look at branding with returning interviewee Isabelle Mercier of LeapZone Strategies.  Last time we looked at branding 101.  This time we dig deeper, specifically taking a look at the business personality: core truths; values; purpose/drive; brand promise (accountability) and differentiators (what makes your company different).     Its a follow up to the Out-Smarts Podcast #7 posted in September and number 2  a series of three. Enjoy! tag:odeo.com,2008-12-02,23694600 Tue, 02 Dec 2008 06:00:14 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, marketing, the out-smarts podcast, out-smarts internet marketing, branding 101 Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23941687-The-Out-Smarts-Podcast-15-Branding-with-Isabelle-Mercier This Out-Smarts podcast takes a closer look at branding with returning interviewee Isabelle Mercier of LeapZone Strategies.  Last time we looked at branding 101.  This time we dig deeper, specifically taking a look at the business personality: core truths; values; purpose/drive; brand promise (accountability) and differentiators (what makes your company different).     Its a follow up to the Out-Smarts Podcast #7 posted in September and number 2  a series of three. Enjoy! This Out-Smarts podcast takes a closer look at branding with returning interviewee Isabelle Mercier of LeapZone Strategies.  Last time we looked at branding 101.  This time we dig deeper, specifically taking a look at the business personality: core truths; values; purpose/drive; brand promise (accountability) and differentiators (what makes your company different).     Its a follow up to the Out-Smarts Podcast #7 posted in September and number 2  a series of three. Enjoy! This Out-Smarts podcast takes a closer look at branding with returning interviewee Isabelle Mercier of LeapZone Strategies.  Last time we looked at branding 101.  This time we dig deeper, specifically taking a look at the business personality: core truths; values; purpose/drive; brand promise (accountability) and differentiators (what makes your company different).     Its a follow up to the Out-Smarts Podcast #7 posted in September and number 2  a series of three. Enjoy! tag:odeo.com,2008-12-02,23941687 Tue, 02 Dec 2008 06:00:14 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, marketing, the out-smarts podcast, out-smarts internet marketing, branding 101 Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23941688-The-Out-Smarts-Podcast-14-Building-Your-Business-with-Fiona-Walsh Fiona Walsh, CEO of FM Walsh and Associates, joins us for this Out-Smarts Podcast where we discuss the key attributes of successful entrepreneurs, how to grow your business in a recession and how entreprenuers can use social media to their benefit. Links mentioned: Sporty Jewels marketing profs Entreprenuer.com Inc Pink Magazine Fiona Walsh, CEO of FM Walsh and Associates, joins us for this Out-Smarts Podcast where we discuss the key attributes of successful entrepreneurs, how to grow your business in a recession and how entreprenuers can use social media to their benefit. Links mentioned: Sporty Jewels marketing profs Entreprenuer.com Inc Pink Magazine Fiona Walsh, CEO of FM Walsh and Associates, joins us for this Out-Smarts Podcast where we discuss the key attributes of successful entrepreneurs, how to grow your business in a recession and how entreprenuers can use social media to their benefit. Links mentioned: Sporty Jewels marketing profs Entreprenuer.com Inc Pink Magazine tag:odeo.com,2008-11-17,23941688 Mon, 17 Nov 2008 11:43:16 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, networking, Social networking, marketing, blogs, Business Development, Corporate Blogging, Building Business, the out-smarts podcast, Fiona Walsh, FM Walsh and Associates Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23665570-The-Out-Smarts-Podcast-14-Building-Your-Business-with-Fiona-Walsh Fiona Walsh, CEO of FM Walsh and Associates, joins us for this Out-Smarts Podcast where we discuss the key attributes of successful entrepreneurs, how to grow your business in a recession and how entreprenuers can use social media to their benefit. Links mentioned: Sporty Jewels marketing profs Entreprenuer.com Inc Pink Magazine Fiona Walsh, CEO of FM Walsh and Associates, joins us for this Out-Smarts Podcast where we discuss the key attributes of successful entrepreneurs, how to grow your business in a recession and how entreprenuers can use social media to their benefit. Links mentioned: Sporty Jewels marketing profs Entreprenuer.com Inc Pink Magazine Fiona Walsh, CEO of FM Walsh and Associates, joins us for this Out-Smarts Podcast where we discuss the key attributes of successful entrepreneurs, how to grow your business in a recession and how entreprenuers can use social media to their benefit. Links mentioned: Sporty Jewels marketing profs Entreprenuer.com Inc Pink Magazine tag:odeo.com,2008-11-17,23665570 Mon, 17 Nov 2008 11:43:16 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, networking, Social networking, marketing, blogs, Business Development, Corporate Blogging, Building Business, the out-smarts podcast, Fiona Walsh, FM Walsh and Associates Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23941689-The-Out-Smarts-Podcast-13-SEO-Copywriting-with-Louise-Desmarais Its lucky number 13 for the Out-Smarts podcast and this time we are fortunate to be in conversation with Louise Desmarais.  Louise is an experienced web writer and founder of Mud Creative. In this podcast she offers some truly valuable insights that must be considered when writing web site text and content. Its lucky number 13 for the Out-Smarts podcast and this time we are fortunate to be in conversation with Louise Desmarais.  Louise is an experienced web writer and founder of Mud Creative. In this podcast she offers some truly valuable insights that must be considered when writing web site text and content. Its lucky number 13 for the Out-Smarts podcast and this time we are fortunate to be in conversation with Louise Desmarais.  Louise is an experienced web writer and founder of Mud Creative. In this podcast she offers some truly valuable insights that must be considered when writing web site text and content. tag:odeo.com,2008-11-12,23941689 Wed, 12 Nov 2008 21:46:52 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, marketing, the out-smarts podcast, louise desmarais, web copywriting, Web Site Optimisation, SEO writing, mud creative Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23665571-The-Out-Smarts-Podcast-13-SEO-Copywriting-with-Louise-Desmarais Its lucky number 13 for the Out-Smarts podcast and this time we are fortunate to be in conversation with Louise Desmarais.  Louise is an experienced web writer and founder of Mud Creative. In this podcast she offers some truly valuable insights that must be considered when writing web site text and content. Its lucky number 13 for the Out-Smarts podcast and this time we are fortunate to be in conversation with Louise Desmarais.  Louise is an experienced web writer and founder of Mud Creative. In this podcast she offers some truly valuable insights that must be considered when writing web site text and content. Its lucky number 13 for the Out-Smarts podcast and this time we are fortunate to be in conversation with Louise Desmarais.  Louise is an experienced web writer and founder of Mud Creative. In this podcast she offers some truly valuable insights that must be considered when writing web site text and content. tag:odeo.com,2008-11-12,23665571 Wed, 12 Nov 2008 21:46:52 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, marketing, the out-smarts podcast, louise desmarais, web copywriting, Web Site Optimisation, SEO writing, mud creative Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23941690-The-Out-Smarts-Podcast-12-Peer-to-Peer-Financing-and-Social-Media-with-James-Wells In this Out-Smarts podcast we talk with James Wells. James is the Commercialization Officer at BCIT working with innovators and investors to take their ideas to market), he is also a comedian and founded a peer to peer financing company. Learn about the challenges of peer to peer financing and listen to James’ take on social media. In this Out-Smarts podcast we talk with James Wells. James is the Commercialization Officer at BCIT working with innovators and investors to take their ideas to market), he is also a comedian and founded a peer to peer financing company. Learn about the challenges of peer to peer financing and listen to James’ take on social media. In this Out-Smarts podcast we talk with James Wells. James is the Commercialization Officer at BCIT working with innovators and investors to take their ideas to market), he is also a comedian and founded a peer to peer financing company. Learn about the challenges of peer to peer financing and listen to James’ take on social media. tag:odeo.com,2008-11-04,23941690 Tue, 04 Nov 2008 11:50:04 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, Web 2.0, networking, Social networking, marketing, social media, new media, Social Computing, the out-smarts podcast, James Wells, out-smarts internet marketing, BCIT, peer to peer financing Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23665572-The-Out-Smarts-Podcast-12-Peer-to-Peer-Financing-and-Social-Media-with-James-Wells In this Out-Smarts podcast we talk with James Wells. James is the Commercialization Officer at BCIT working with innovators and investors to take their ideas to market), he is also a comedian and founded a peer to peer financing company. Learn about the challenges of peer to peer financing and listen to James’ take on social media. In this Out-Smarts podcast we talk with James Wells. James is the Commercialization Officer at BCIT working with innovators and investors to take their ideas to market), he is also a comedian and founded a peer to peer financing company. Learn about the challenges of peer to peer financing and listen to James’ take on social media. In this Out-Smarts podcast we talk with James Wells. James is the Commercialization Officer at BCIT working with innovators and investors to take their ideas to market), he is also a comedian and founded a peer to peer financing company. Learn about the challenges of peer to peer financing and listen to James’ take on social media. tag:odeo.com,2008-11-04,23665572 Tue, 04 Nov 2008 11:50:04 -0800 no Out-Smarts Social Media Marketing » Podcast podcast, Web 2.0, networking, Social networking, marketing, social media, new media, Social Computing, the out-smarts podcast, James Wells, out-smarts internet marketing, BCIT, peer to peer financing Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23941691-The-Out-Smarts-Podcast-11-LinkedIn-with-Rob-Duncan LinkedIn is one of the fastest growing social networks.  It grew by over 500% in 2007 and one of the reasons for its speedy growth is because professionals are recognizing its a great tool to expand your network, establish your expertise and conduct research. This Out-Smarts podcast discusses LinkedIn with Rob Duncan.  He’s a prolific LinkedIn user and has more contacts in his network than anyone else I know.  I talk to Rob about what LinkedIn is, what he uses it for and the benefits he derives from doing so. Rob is an Innovation Catalyst, Director of Applied Research at BCIT.  He is a writer and public speaker too.  Learn how Rob uses LinkedIn to help him spread the buzz. LinkedIn is one of the fastest growing social networks.  It grew by over 500% in 2007 and one of the reasons for its speedy growth is because professionals are recognizing its a great tool to expand your network, establish your expertise and conduct research. This Out-Smarts podcast discusses LinkedIn with Rob Duncan.  He’s a prolific LinkedIn user and has more contacts in his network than anyone else I know.  I talk to Rob about what LinkedIn is, what he uses it for and the benefits he derives from doing so. Rob is an Innovation Catalyst, Director of Applied Research at BCIT.  He is a writer and public speaker too.  Learn how Rob uses LinkedIn to help him spread the buzz. LinkedIn is one of the fastest growing social networks.  It grew by over 500% in 2007 and one of the reasons for its speedy growth is because professionals are recognizing its a great tool to expand your network, establish your expertise and conduct research. This Out-Smarts podcast discusses LinkedIn with Rob Duncan.  He’s a prolific LinkedIn user and has more contacts in his network than anyone else I know.  I talk to Rob about what LinkedIn is, what he uses it for and the benefits he derives from doing so. Rob is an Innovation Catalyst, Director of Applied Research at BCIT.  He is a writer and public speaker too.  Learn how Rob uses LinkedIn to help him spread the buzz. tag:odeo.com,2008-10-27,23941691 Mon, 27 Oct 2008 13:43:47 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, networking, Social networking, marketing, social media, LinkedIn, Out-Smarts Podcast, Social Computing, out-smarts internet marketing, Innovation catalyst, rob duncan Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23665573-The-Out-Smarts-Podcast-11-LinkedIn-with-Rob-Duncan LinkedIn is one of the fastest growing social networks.  It grew by over 500% in 2007 and one of the reasons for its speedy growth is because professionals are recognizing its a great tool to expand your network, establish your expertise and conduct research. This Out-Smarts podcast discusses LinkedIn with Rob Duncan.  He’s a prolific LinkedIn user and has more contacts in his network than anyone else I know.  I talk to Rob about what LinkedIn is, what he uses it for and the benefits he derives from doing so. Rob is an Innovation Catalyst, Director of Applied Research at BCIT.  He is a writer and public speaker too.  Learn how Rob uses LinkedIn to help him spread the buzz. LinkedIn is one of the fastest growing social networks.  It grew by over 500% in 2007 and one of the reasons for its speedy growth is because professionals are recognizing its a great tool to expand your network, establish your expertise and conduct research. This Out-Smarts podcast discusses LinkedIn with Rob Duncan.  He’s a prolific LinkedIn user and has more contacts in his network than anyone else I know.  I talk to Rob about what LinkedIn is, what he uses it for and the benefits he derives from doing so. Rob is an Innovation Catalyst, Director of Applied Research at BCIT.  He is a writer and public speaker too.  Learn how Rob uses LinkedIn to help him spread the buzz. LinkedIn is one of the fastest growing social networks.  It grew by over 500% in 2007 and one of the reasons for its speedy growth is because professionals are recognizing its a great tool to expand your network, establish your expertise and conduct research. This Out-Smarts podcast discusses LinkedIn with Rob Duncan.  He’s a prolific LinkedIn user and has more contacts in his network than anyone else I know.  I talk to Rob about what LinkedIn is, what he uses it for and the benefits he derives from doing so. Rob is an Innovation Catalyst, Director of Applied Research at BCIT.  He is a writer and public speaker too.  Learn how Rob uses LinkedIn to help him spread the buzz. tag:odeo.com,2008-10-27,23665573 Mon, 27 Oct 2008 13:43:47 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, networking, Social networking, marketing, social media, LinkedIn, Out-Smarts Podcast, Social Computing, out-smarts internet marketing, Innovation catalyst, rob duncan Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23941692-The-Out-Smarts-Podcast-10-Dreambank-with-Dawn-Bowles Our podcast today looks at a serious alternative to gift giving - Dreambank. We had the pleasure of talking with Dawn Bowles who is the CEO of Dreambank, a local Internet company that truly offers a different way to make dreams come true, to give and receive gifts and to donate to charity. Its a unique and innovative service that really gives you an alternative to the sock and underwear dilemma. Our podcast today looks at a serious alternative to gift giving - Dreambank. We had the pleasure of talking with Dawn Bowles who is the CEO of Dreambank, a local Internet company that truly offers a different way to make dreams come true, to give and receive gifts and to donate to charity. Its a unique and innovative service that really gives you an alternative to the sock and underwear dilemma. Our podcast today looks at a serious alternative to gift giving - Dreambank. We had the pleasure of talking with Dawn Bowles who is the CEO of Dreambank, a local Internet company that truly offers a different way to make dreams come true, to give and receive gifts and to donate to charity. Its a unique and innovative service that really gives you an alternative to the sock and underwear dilemma. tag:odeo.com,2008-10-15,23941692 Wed, 15 Oct 2008 16:25:11 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Web 2.0, marketing, social media, new media, Vancouver, Social Computing, out-smarts internet marketing, gift giving, dreambank, dawn boles Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23665574-The-Out-Smarts-Podcast-10-Dreambank-with-Dawn-Bowles Our podcast today looks at a serious alternative to gift giving - Dreambank. We had the pleasure of talking with Dawn Bowles who is the CEO of Dreambank, a local Internet company that truly offers a different way to make dreams come true, to give and receive gifts and to donate to charity. Its a unique and innovative service that really gives you an alternative to the sock and underwear dilemma. Our podcast today looks at a serious alternative to gift giving - Dreambank. We had the pleasure of talking with Dawn Bowles who is the CEO of Dreambank, a local Internet company that truly offers a different way to make dreams come true, to give and receive gifts and to donate to charity. Its a unique and innovative service that really gives you an alternative to the sock and underwear dilemma. Our podcast today looks at a serious alternative to gift giving - Dreambank. We had the pleasure of talking with Dawn Bowles who is the CEO of Dreambank, a local Internet company that truly offers a different way to make dreams come true, to give and receive gifts and to donate to charity. Its a unique and innovative service that really gives you an alternative to the sock and underwear dilemma. tag:odeo.com,2008-10-15,23665574 Wed, 15 Oct 2008 16:25:11 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Web 2.0, marketing, social media, new media, Vancouver, Social Computing, out-smarts internet marketing, gift giving, dreambank, dawn boles Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23941693-The-Out-Smarts-Podcast-9-Darren-Barefoot-on-Social-Media-Marketing This Out-Smarts podcast discusses social media marketing with Darren Barefoot. Darren is a writer, marketer and technologist as well as being Head Geek at Capulet Communications, a local company well known for its innovative approach to new marketing. Find out about their latest campaign, his approach to blogging and what works in social media marketing. This Out-Smarts podcast discusses social media marketing with Darren Barefoot. Darren is a writer, marketer and technologist as well as being Head Geek at Capulet Communications, a local company well known for its innovative approach to new marketing. Find out about their latest campaign, his approach to blogging and what works in social media marketing. This Out-Smarts podcast discusses social media marketing with Darren Barefoot. Darren is a writer, marketer and technologist as well as being Head Geek at Capulet Communications, a local company well known for its innovative approach to new marketing. Find out about their latest campaign, his approach to blogging and what works in social media marketing. tag:odeo.com,2008-10-08,23941693 Wed, 08 Oct 2008 22:02:37 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, social media marketing, Web 2.0, Social networking, marketing, social media, viral marketing, Out-Smarts, Social Computing, Capulet Communications, Darren Barefoot Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23665575-The-Out-Smarts-Podcast-9-Darren-Barefoot-on-Social-Media-Marketing This Out-Smarts podcast discusses social media marketing with Darren Barefoot. Darren is a writer, marketer and technologist as well as being Head Geek at Capulet Communications, a local company well known for its innovative approach to new marketing. Find out about their latest campaign, his approach to blogging and what works in social media marketing. This Out-Smarts podcast discusses social media marketing with Darren Barefoot. Darren is a writer, marketer and technologist as well as being Head Geek at Capulet Communications, a local company well known for its innovative approach to new marketing. Find out about their latest campaign, his approach to blogging and what works in social media marketing. This Out-Smarts podcast discusses social media marketing with Darren Barefoot. Darren is a writer, marketer and technologist as well as being Head Geek at Capulet Communications, a local company well known for its innovative approach to new marketing. Find out about their latest campaign, his approach to blogging and what works in social media marketing. tag:odeo.com,2008-10-08,23665575 Wed, 08 Oct 2008 22:02:37 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, social media marketing, Web 2.0, Social networking, marketing, social media, viral marketing, Out-Smarts, Social Computing, Capulet Communications, Darren Barefoot Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23665576-The-Out-Smarts-Podcast-8-Web-Design-with-Christine-Rondeau Bluelime Media has long been our preferred partner for web design and development projects. We recently sat down with their “chief code monkey”, Christine Rondeau to talk about their approach to building effective web pages and the changes she has seen in the industry in the last few years. Enjoy! Bluelime Media has long been our preferred partner for web design and development projects. We recently sat down with their “chief code monkey”, Christine Rondeau to talk about their approach to building effective web pages and the changes she has seen in the industry in the last few years. Enjoy! Bluelime Media has long been our preferred partner for web design and development projects. We recently sat down with their “chief code monkey”, Christine Rondeau to talk about their approach to building effective web pages and the changes she has seen in the industry in the last few years. Enjoy! tag:odeo.com,2008-10-01,23665576 Wed, 01 Oct 2008 10:13:27 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, marketing, web design, web development, Out-Smarts, Out-Smarts Podcast, Web Site Optimisation, bluelime media, Propeller Head, christine rondeau Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23665577-The-Out-Smarts-Podcast-7-Branding-with-Isabelle-Mercier Our latest podcast tackles the issue of branding with Isabelle Mercier, co-founder of Leapzone Strategies: a Vancouver firm dedicated to working with motivated entrepreneurs to help them realize their version of massive success through business and branding strategies and performance coaching. Prior to Leapzone Strategies, Isabelle headed up an award winning creative firm that specialized in managing brand identity so she really knows a thing or ten about branding. Our latest podcast tackles the issue of branding with Isabelle Mercier, co-founder of Leapzone Strategies: a Vancouver firm dedicated to working with motivated entrepreneurs to help them realize their version of massive success through business and branding strategies and performance coaching. Prior to Leapzone Strategies, Isabelle headed up an award winning creative firm that specialized in managing brand identity so she really knows a thing or ten about branding. Our latest podcast tackles the issue of branding with Isabelle Mercier, co-founder of Leapzone Strategies: a Vancouver firm dedicated to working with motivated entrepreneurs to help them realize their version of massive success through business and branding strategies and performance coaching. Prior to Leapzone Strategies, Isabelle headed up an award winning creative firm that specialized in managing brand identity so she really knows a thing or ten about branding. tag:odeo.com,2008-09-15,23665577 Mon, 15 Sep 2008 21:50:40 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Branding, marketing, Out-Smarts, the out-smarts podcast, out-smarts internet marketing, leazpne strategies, business branding Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23234349-Out-Smarts-Podcast-6-Social-Media-for-the-New-Generation This Out-Smarts podcast looks at how kids are using social media and interactive games on line. What better way to do it than by interviewing two net savvy generation zedders. This Out-Smarts podcast looks at how kids are using social media and interactive games on line. What better way to do it than by interviewing two net savvy generation zedders. This Out-Smarts podcast looks at how kids are using social media and interactive games on line. What better way to do it than by interviewing two net savvy generation zedders. tag:odeo.com,2008-08-27,23234349 Wed, 27 Aug 2008 17:19:53 -0700 no Out-Smarts Social Media Marketing » Podcast social media, Whimsy, Out-Smarts, social media for the new generation, Out-Smarts Podcast Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23665578-Out-Smarts-Podcast-5-Crowdsourcing-with-Monica-Hamburg The latest Out-Smarts’ podcast tackles the relatively new concept of crowdsourcing with Monica Hamburg, social media evangelist, writer and comedian. Crowdsourcing is a way of tapping into the online masses and collaborating with them. Here are some of the links Monica mentions in the interview. Monica’s websites: www.monicahamburg.com, Me Like The Interweb Crowdsourcing sites: Sellaband, istockphoto, Crowdsourcing Neat Sites: My Name is Kate, Read Write Web, Problogger My Podcast Alley feed! {pca-405455b2ebaa02e9550208025ef3f134} The latest Out-Smarts’ podcast tackles the relatively new concept of crowdsourcing with Monica Hamburg, social media evangelist, writer and comedian. Crowdsourcing is a way of tapping into the online masses and collaborating with them. Here are some of the links Monica mentions in the interview. Monica’s websites: www.monicahamburg.com, Me Like The Interweb Crowdsourcing sites: Sellaband, istockphoto, Crowdsourcing Neat Sites: My Name is Kate, Read Write Web, Problogger My Podcast Alley feed! {pca-405455b2ebaa02e9550208025ef3f134} The latest Out-Smarts’ podcast tackles the relatively new concept of crowdsourcing with Monica Hamburg, social media evangelist, writer and comedian. Crowdsourcing is a way of tapping into the online masses and collaborating with them. Here are some of the links Monica mentions in the interview. Monica’s websites: www.monicahamburg.com, Me Like The Interweb Crowdsourcing sites: Sellaband, istockphoto, Crowdsourcing Neat Sites: My Name is Kate, Read Write Web, Problogger My Podcast Alley feed! {pca-405455b2ebaa02e9550208025ef3f134} tag:odeo.com,2008-05-30,23665578 Fri, 30 May 2008 11:47:08 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Podcasting, Web 2.0, Social networking, Blogging, marketing, social media, new media, links, crowdsourcing, Out-Smarts, Out-Smarts Podcast, Social Computing, Monica Hamburg, Internet Marketing Strategy Media Internet marketing out social smarts mhairi http://odeo.com/episodes/23319942-Out-Smarts-Podcast-Todd-Sieling-of-Ma-gnolia Last week I had the pleasure of interviewing Todd Sieling an interaction designer and web strategist with a focus on social web application development, based in Vancouver BC. Todd is perhaps best known as a founder of Ma.gnolia, the popular social bookmarking site. He talks about how Ma.gnolia came to be, ways the technology can be used and has a big announcement about Ma.gnolia. Out-Smarts Podcast - Todd Sieling of Ma.gnolia Last week I had the pleasure of interviewing Todd Sieling an interaction designer and web strategist with a focus on social web application development, based in Vancouver BC. Todd is perhaps best known as a founder of Ma.gnolia, the popular social bookmarking site. He talks about how Ma.gnolia came to be, ways the technology can be used and has a big announcement about Ma.gnolia. Out-Smarts Podcast - Todd Sieling of Ma.gnolia Last week I had the pleasure of interviewing Todd Sieling an interaction designer and web strategist with a focus on social web application development, based in Vancouver BC. Todd is perhaps best known as a founder of Ma.gnolia, the popular social bookmarking site. He talks about how Ma.gnolia came to be, ways the technology can be used and has a big announcement about Ma.gnolia. Out-Smarts Podcast - Todd Sieling of Ma.gnolia tag:odeo.com,2008-04-04,23319942 Fri, 04 Apr 2008 08:22:19 -0700 no Out-Smarts Social Media Marketing » Podcast podcast, Podcasting, Social networking, social media, viral marketing, Vancouver, Out-Smarts, Todd Seiling, Social Computing, Ma.gnolia, Bookmarking Media Internet marketing out social smarts mhairi